{"id":3016,"date":"2014-11-12T09:24:14","date_gmt":"2014-11-12T07:24:14","guid":{"rendered":"http:\/\/sydologie.com\/?p=3016"},"modified":"2016-04-26T17:11:04","modified_gmt":"2016-04-26T15:11:04","slug":"gem-se-lance-bande-pedago-dessinee","status":"publish","type":"post","link":"https:\/\/sydo.fr\/sydologie\/2014\/11\/gem-se-lance-bande-pedago-dessinee\/","title":{"rendered":"GEM se lance dans la Bande P\u00e9dago-Dessin\u00e9e !"},"content":{"rendered":"

\u00ab\u00a0L\u2019\u00c9cole de Management de Grenoble (GEM) innove : d\u00e8s\u00a0le 20 octobre, la bande dessin\u00e9e sera\u00a0utilis\u00e9e comme outil p\u00e9dagogique afin de se d\u00e9tendre… de mani\u00e8re s\u00e9rieuse.\u00a0\u00bb<\/em><\/strong><\/p>\n

J\u2019ai un aveu \u00e0 faire. Ce chapeau que vous venez de lire, je l\u2019ai vol\u00e9. Je l\u2019ai vol\u00e9 mot pour mot \u00e0 un article du Figaro, paru le 10 octobre dernier et que vous pourrez trouver ici<\/a>. Mais je ne l\u2019ai pas vol\u00e9 sans raison\u00a0: je l\u2019ai vol\u00e9 parce qu\u2019il m\u2019a \u00e9nerv\u00e9. Pas parce qu\u2019on introduit de la BD dans une \u00e9cole de commerce, \u00e7a c\u2019est une tr\u00e8s bonne id\u00e9e sur laquelle je reviendrai dans quelques instants, mais \u00e0 cause d\u2019un petit mot\u00a0: \u00ab\u00a0innove\u00a0\u00bb.\u00a0 Dans d\u2019autres articles sur le m\u00eame sujet, on dit m\u00eame que r\u00e9aliser une BD pour apprendre le management, \u00ab\u00a0c\u2019est le pari fou<\/strong> que fait Grenoble Ecole de Management (GEM)<\/a>\u00a0\u00bb.\u00a0 En octobre 2014, apr\u00e8s le guide du zizi sexuel de Zep<\/a>, Lucy et Valentin<\/a> pour apprendre l\u2019entreprenariat ou encore toute la collection \u00ab\u00a0Il \u00e9tait une fois\u00a0<\/a>\u00bb, faire une BD p\u00e9dagogique reste un pari fou\u00a0?<\/p>\n

Le fait de penser qu\u2019utiliser une BD dans un cadre p\u00e9dagogique est une \u00ab\u00a0innovation majeure\u00a0\u00bb est en r\u00e9alit\u00e9 tr\u00e8s symptomatique du fait qu\u2019on rechigne encore beaucoup \u00e0 utiliser l\u2019illustration, l\u2019humour ou encore le storytelling pour apprendre. Or ce sont des leviers qui ont un impact \u00e9vident sur l\u2019apprentissage\u00a0! Et ce n\u2019est vraiment pas une nouveaut\u00e9\u00a0: j\u2019ai m\u00eame trouv\u00e9 une th\u00e8se<\/a> datant de 1977 dont la r\u00e9flexion portait sur l\u2019int\u00e9r\u00eat p\u00e9dagogique de la BD\u00a0!<\/p>\n

Bref, concentrons-nous plut\u00f4t sur l\u2019id\u00e9e de GEM qui, pour le coup, est plut\u00f4t int\u00e9ressante\u00a0: publier gratuitement tous les 15 jours sur le site\u00a0\u00e9tudiants.lepoint.fr<\/a> une planche BD qui parle d\u2019une situation v\u00e9cue par une entreprise et de la solution apport\u00e9e. Le premier \u00e9pisode, publi\u00e9 le 20 octobre, est par exemple consacr\u00e9 \u00e0 la lev\u00e9e de fonds des Ateli\u00e8res<\/a>. Chaque planche est accompagn\u00e9e d\u2019un forum o\u00f9 les lecteurs peuvent \u00e9changer, sous la houlette des professeurs de GEM qui ont cr\u00e9\u00e9 la planche BD. Cette action est un peu dans la lign\u00e9e des MOOCs<\/a>, puisqu\u2019elle est enti\u00e8rement gratuite<\/strong> et s\u2019adresse \u00e0 tous les curieux<\/strong> qui veulent en apprendre plus sur le management et la gestion d\u2019une entreprise.<\/p>\n

Mais le projet ne\u00a0s\u2019arr\u00eate pas l\u00e0\u00a0: GEM lance \u00e9galement toute une collection appel\u00e9e \u00ab management en BD \u00bb en partenariat avec l\u2019IRT grenoblois Nanoelec et Gl\u00e9nat Concept. Ces BD de 9 pages invitent le lecteur \u00e0 r\u00e9fl\u00e9chir sur les fondamentaux de la strat\u00e9gie : la segmentation d\u2019activit\u00e9, l\u2019analyse des forces concurrentielles ou encore la mission du manager. Chaque BD s\u2019accompagne d\u2019une formation en management strat\u00e9gique de 1 \u00e0 3 jours (mais je ne sais pas \u00e0 l\u2019heure actuelle si les BD peuvent vivre seules ou s\u2019il faut absolument suivre \u00e9galement les formations pr\u00e9sentielles).<\/p>\n

Sans parler d\u2019innovation majeure, d\u2019\u00e9norme claque ou de r\u00e9volution, on ne peut que saluer une telle initiative et esp\u00e9rer que d\u2019autres \u00e9coles, facult\u00e9s et organismes de formation suivent cet exemple\u00a0!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"\u00ab\u00a0L\u2019\u00c9cole de Management de Grenoble (GEM) innove : d\u00e8s\u00a0le 20 octobre, la bande dessin\u00e9e sera\u00a0utilis\u00e9e comme outil p\u00e9dagogique afin de se d\u00e9tendre… de mani\u00e8re s\u00e9rieuse.\u00a0\u00bb J\u2019ai un aveu \u00e0 faire. Ce chapeau que vous venez de lire, je l\u2019ai vol\u00e9. Je l\u2019ai vol\u00e9 mot pour mot \u00e0 un article du Figaro, paru le 10 octobre… Voir l’article<\/a>","protected":false},"author":3,"featured_media":3021,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[2],"tags":[115,116,348,532,552,575,861],"class_list":["post-3016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-le-mag","tag-bande-dessinee","tag-bd","tag-ecole-de-commerce","tag-gem","tag-grenoble-ecole-de-management","tag-illustrations","tag-outil-pedagogique"],"yoast_head":"\nGEM se lance dans la Bande P\u00e9dago-Dessin\u00e9e ! - Sydologie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sydo.fr\/sydologie\/2014\/11\/gem-se-lance-bande-pedago-dessinee\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GEM se lance dans la Bande P\u00e9dago-Dessin\u00e9e ! - Sydologie\" \/>\n<meta property=\"og:description\" content=\"\u00ab\u00a0L\u2019\u00c9cole de Management de Grenoble (GEM) innove : d\u00e8s\u00a0le 20 octobre, la bande dessin\u00e9e sera\u00a0utilis\u00e9e comme outil p\u00e9dagogique afin de se d\u00e9tendre… de mani\u00e8re s\u00e9rieuse.\u00a0\u00bb J\u2019ai un aveu \u00e0 faire. 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