{"id":11272,"date":"2022-02-10T11:00:30","date_gmt":"2022-02-10T10:00:30","guid":{"rendered":"http:\/\/sydologie.com\/?p=11272"},"modified":"2024-11-25T10:23:16","modified_gmt":"2024-11-25T09:23:16","slug":"theorie-cognitive-de-lapprentissage-multimedia-article-9-le-principe-de-personnalisation","status":"publish","type":"post","link":"https:\/\/sydo.fr\/sydologie\/2022\/02\/theorie-cognitive-de-lapprentissage-multimedia-article-9-le-principe-de-personnalisation\/","title":{"rendered":"Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 9 \u2013 Le principe de personnalisation"},"content":{"rendered":"<p>Salut \u00e0 toi cher lecteur ! <strong>Savais-tu qu\u2019utiliser un langage conversationnel dans une le\u00e7on multim\u00e9dia permet de favoriser l\u2019apprentissage ?<\/strong> Non ? H\u00e9 bien \u00e9coute cette histoire\u2026<br \/>\n &nbsp;<br \/>\nIl \u00e9tait une fois une charmante le\u00e7on sur les tabourets. Comme toujours, les apprenants \u00e9taient passionn\u00e9s par ce sujet \u00e0 la fois fascinant et intriguant. Malheureusement, le cours transmis \u00e9tait tr\u00e8s formel et l\u2019apprenant se sentait bien seul face \u00e0 son tabouret. Le concepteur p\u00e9dagogique avait bien s\u00fbr, utilis\u00e9 tous les principes de design pr\u00e9c\u00e9demment d\u00e9crits dans notre s\u00e9rie, <strong>mais rien n\u2019y faisait, l\u2019apprenant d\u00e9crochait, s\u2019ennuyait, et ne d\u00e9ployait pas toutes les ressources n\u00e9cessaires pour comprendre et apprendre<\/strong> le contenu correctement.<br \/>\n &nbsp;<br \/>\n<strong>Nous touchons ici \u00e0 la troisi\u00e8me charge cognitive nomm\u00e9e la charge utile<\/strong>. Cette charge, pour rappel, correspond aux ressources effectives que l\u2019apprenant va attribuer \u00e0 l\u2019acquisition du contenu. Je vous avais indiqu\u00e9 qu\u2019entre ces trois charges (intrins\u00e8que, extrins\u00e8que et utile), il existait une relation additive, c\u2019est-\u00e0-dire que si les charges intrins\u00e8que et extrins\u00e8que diminuaient, alors l\u2019apprenant attribuerait plus de ressources \u00e0 la charge utile, ce qui conduirait \u00e0 un meilleur apprentissage.<br \/>\n &nbsp;<br \/>\nJ\u2019ai peur d\u2019avoir, pour simplifier, trahi quelque peu votre confiance. Il ne s\u2019agit pas v\u00e9ritablement d\u2019une relation additive. <strong>En r\u00e9alit\u00e9, les apprenants ont tendance \u00e0 chercher \u00e0 atteindre le niveau de compr\u00e9hension qu&rsquo;ils d\u00e9sirent, qui ne correspond pas forc\u00e9ment \u00e0 celui qui est vis\u00e9 par le concepteur p\u00e9dagogique<\/strong>. Ils ne mobilisent ainsi, en charge utile, que les ressources n\u00e9cessaires pour atteindre un objectif qu&rsquo;ils se fixent eux-m\u00eames. L\u2019enjeu est donc de pouvoir pousser l\u2019apprenant \u00e0 arriver au niveau o\u00f9 le concepteur p\u00e9dagogique veut les emmener en mobilisant en charge utile des ressources suppl\u00e9mentaires. Ainsi, nous aborderons dor\u00e9navant les diff\u00e9rents principes p\u00e9dagogiques \u00e9tablis par Mayer (2005) et d\u2019autres chercheurs dans ce domaine, dont le but est d\u2019engager l\u2019apprenant afin de favoriser cette charge utile.<br \/>\n &nbsp;<br \/>\n<strong>Une m\u00e9thode, parmi d\u2019autres, est d\u2019int\u00e9grer au dispositif un aspect social.<\/strong> En effet, une pr\u00e9sentation multim\u00e9dia \u00e0 distance peut \u00eatre une exp\u00e9rience tr\u00e8s solitaire. Pourtant, apprendre est un acte avant tout social (lire pour cela Bandura, Vygostky ou encore Friedmann).<br \/>\n &nbsp;<br \/>\n<strong>Penser l\u2019e-learning comme une exp\u00e9rience sociale peut compenser l\u2019aspect solitaire et permettre de motiver et d\u2019engager l\u2019apprenant.<\/strong> Pour augmenter ce sentiment de pr\u00e9sence sociale, Mayer (2003) recommande d\u2019int\u00e9grer des indices sociaux dans le dispositif, afin d\u2019activer une r\u00e9ponse sociale pour l\u2019apprenant, et in fine l\u2019engager dans la t\u00e2che.<br \/>\n &nbsp;<br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"846\" height=\"111\" src=\"https:\/\/i0.wp.com\/sydologie.com\/wp-content\/uploads\/2022\/02\/article-9_image-1-846x111.png?resize=846%2C111\" alt=\"\" class=\"aligncenter size-large wp-image-11274\" srcset=\"https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image-1.png?resize=846%2C111&amp;ssl=1 846w, https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image-1.png?resize=300%2C39&amp;ssl=1 300w, https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image-1.png?w=943&amp;ssl=1 943w\" sizes=\"auto, (max-width: 846px) 100vw, 846px\" \/><br \/>\n &nbsp;<br \/>\nUn principe bien \u00e9tudi\u00e9, dans ce cadre, est le principe de personnalisation, qui propose d\u2019utiliser, dans votre dispositif, un <strong>langage conversationnel plut\u00f4t que formel<\/strong> (Ginns, Martin et Marsh, 2013 ; Mayer, 2014).<br \/>\n &nbsp;<br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"846\" height=\"311\" src=\"https:\/\/i0.wp.com\/sydologie.com\/wp-content\/uploads\/2022\/02\/article-9_image2-846x311.png?resize=846%2C311\" alt=\"\" class=\"aligncenter size-large wp-image-11275\" srcset=\"https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image2.png?resize=846%2C311&amp;ssl=1 846w, https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image2.png?resize=300%2C110&amp;ssl=1 300w, https:\/\/i0.wp.com\/sydo.fr\/sydologie\/wp-content\/uploads\/2022\/02\/article-9_image2.png?w=943&amp;ssl=1 943w\" sizes=\"auto, (max-width: 846px) 100vw, 846px\" \/><br \/>\n &nbsp;<br \/>\nPour mettre en pratique ce principe de personnalisation, <strong>vous pouvez par exemple changer la r\u00e9daction des textes pr\u00e9sent\u00e9s<\/strong> :<br \/>\n<strong>&#8211; Plut\u00f4t que :<\/strong> Le programme d\u2019aujourd\u2019hui est de d\u00e9finir quel type de tabourets convient \u00e0 chaque appartement. Pour chaque appartement, un tabouret va \u00eatre choisi. Des indices seront donn\u00e9s dans l\u2019e-learning.<br \/>\n<strong>&#8211; Dire :<\/strong> Vous allez commencer un cours dans lequel vous visiterez diff\u00e9rents appartements. Pour chaque appartement, votre mission est d\u2019apprendre quel type de tabourets conviendra le mieux. Je vais vous guider en vous donnant quelques indices !<br \/>\n &nbsp;<br \/>\nMais <strong>vous pouvez \u00e9galement jouer sur les diff\u00e9rentes interactions<\/strong> de l\u2019apprenant avec le dispositif :<br \/>\n&#8211; <strong>Remplacer<\/strong> : \u00ab\u00a0Cliquez sur le bouton\u00a0\u00bb par \u00ab\u00a0Veux-tu cliquer sur le bouton ?\u00a0\u00bb<br \/>\n&#8211; <strong>Introduire des commentaires directs<\/strong> \u00e0 l\u2019apprenant : \u201cEn effet, tu as raison !\u201d ou \u201cBien jou\u00e9 ! C\u2019est \u00e7a !\u201d<br \/>\n  &nbsp;<br \/>\nToujours dans l\u2019optique de s\u2019adapter au public cible, <strong>ce principe de personnalisation fonctionne beaucoup mieux pour des apprenants moins experts du sujet.<\/strong> Il est \u00e9galement conseill\u00e9 pour des le\u00e7ons plut\u00f4t courtes. Et, bien s\u00fbr, ce langage conversationnel ne convient pas \u00e0 tous les publics car il peut \u00eatre consid\u00e9r\u00e9 comme infantilisant, voire irrespectueux. \u00c0 vous de juger si le jeu en vaut la chandelle !<br \/>\n  &nbsp;<br \/>\n\u00c0 la prochaine, cher lecteur !<br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\nEt si vous voulez en savoir plus sur la th\u00e9orie cognitive de l&rsquo;apprentissage multim\u00e9dia :<br \/>\n<strong>&#8211; <a href=\"https:\/\/sydologie.com\/2021\/06\/apprentissage-et-memoires-de-travail-comment-eviter-la-surcharge-cognitive\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 1 \u2013 La surcharge cognitive<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/06\/theorie-cognitive-de-lapprentissage-multimedia-article-2-le-principe-de-coherence\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 2 \u2013 Le principe de coh\u00e9rence<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/07\/theorie-cognitive-de-lapprentissage-multimedia-article-3-le-principe-de-signalisation\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 3 \u2013 Le principe de signalisation<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/07\/theorie-cognitive-de-lapprentissage-multimedia-article-4-le-principe-de-redondance\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 4 \u2013 Le principe de redondance<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/09\/theorie-cognitive-de-lapprentissage-multimedia-article-5-le-principe-de-continuite\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 5 \u2013 Le principe de continuit\u00e9<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/09\/theorie-cognitive-de-lapprentissage-multimedia-article-6-le-principe-de-segmentation\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 6 \u2013 Le principe de segmentation<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/11\/theorie-cognitive-de-lapprentissage-multimedia-article-7-le-principe-de-pre-training\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 7 \u2013 Le principe de pr\u00e9-training<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2021\/12\/theorie-cognitive-de-lapprentissage-multimedia-article-8-le-principe-de-modalite\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 8 \u2013 Le principe de modalit\u00e9<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2022\/02\/theorie-cognitive-de-lapprentissage-multimedia-article-9-le-principe-de-personnalisation\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 9 \u2013 Le principe de personnalisation<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2022\/05\/theorie-cognitive-de-lapprentissage-multimedia-article-10-le-design-emotionnel\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 10 \u2013 Le design \u00e9motionnel<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2022\/06\/theorie-cognitive-de-lapprentissage-multimedia-article-11-lagent-pedagogique\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 11 \u2013 L\u2019agent p\u00e9dagogique<\/a><br \/>\n&#8211; <a href=\"https:\/\/sydologie.com\/2022\/12\/theorie-cognitive-de-lapprentissage-multimedia-la-fiche-memo-sydologie\/\"target=\"blank\">Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia : La fiche m\u00e9mo Sydologie<\/a><\/strong><br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Salut \u00e0 toi cher lecteur ! Savais-tu qu\u2019utiliser un langage conversationnel dans une le\u00e7on multim\u00e9dia permet de favoriser l\u2019apprentissage ? Non ? H\u00e9 bien \u00e9coute cette histoire\u2026 &nbsp; Il \u00e9tait une fois une charmante le\u00e7on sur les tabourets. Comme toujours, les apprenants \u00e9taient passionn\u00e9s par ce sujet \u00e0 la fois fascinant et intriguant. Malheureusement, le&#8230; <a class=\"view-article\" href=\"https:\/\/sydo.fr\/sydologie\/2022\/02\/theorie-cognitive-de-lapprentissage-multimedia-article-9-le-principe-de-personnalisation\/\">Voir l&rsquo;article<\/a>","protected":false},"author":6,"featured_media":10690,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[2],"tags":[1926,882,1947,1800],"class_list":["post-11272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-le-mag","tag-apprentissage-multimedia","tag-pedagogie","tag-principe-de-personnalisation","tag-ux-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 9 \u2013 Le principe de personnalisation - Sydologie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sydo.fr\/sydologie\/2022\/02\/theorie-cognitive-de-lapprentissage-multimedia-article-9-le-principe-de-personnalisation\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Th\u00e9orie cognitive de l\u2019apprentissage multim\u00e9dia \u2013 Article 9 \u2013 Le principe de personnalisation - Sydologie\" \/>\n<meta property=\"og:description\" content=\"Salut \u00e0 toi cher lecteur ! 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